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MLAP

MLAP Settings: Integrations

Integrations is the first tab in the org-wide MLAP Settings (open MLAP, then MLAP Settings). It is the hub for connecting the external platforms that feed MLAP: each card shows whether a source is connected, how many accounts or properties are linked, and a link to set it up. The more you connect, the fuller your Dashboard and Location views become.

Data sources

These platforms supply the data MLAP analyzes:

  • Google Business Profile - the foundation: location data, reviews, and search rankings used across MLAP. It comes from your linked Google accounts.

  • Google Search Console and Google Analytics 4 - organic search performance (clicks, impressions, rankings) and website traffic and conversions. See Connecting Search Console & Analytics.

  • Bing Webmaster Tools - Bing organic search performance (clicks, impressions, and positions).

  • ServiceTitan - jobs and revenue, so marketing can be correlated with business outcomes. See Connecting ServiceTitan.

  • Local Services Ads - LSA leads and cost for pay-per-lead performance. See Connecting Local Services Ads.

MLAP features

Two MLAP capabilities are enabled and assigned here rather than connected to an outside account:

  • Geogrids - local search-rank tracking across a geographic grid; choose which geogrid configs feed MLAP. See Geogrids in Analytics.

  • Audits - competitive audits against local competitors; choose which audits run. See Audits in Analytics.

Coming soon

Several paid-media integrations are in development and appear greyed out as Coming Soon: Google Ads, Meta Ads, Bing Ads, Yelp Ads, TikTok, and YouTube. They cannot be connected yet.

Each card carries its live connection status and a setup link, so this page doubles as an at-a-glance health check of your data feeds.

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